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Carter’s Announces 150 Store Closures Amid Rising Tariffs
UPDATE: In a shocking announcement, Carter’s, a leading kids’ clothing brand, revealed plans to close approximately 150 stores over the next few years, impacting hundreds of employees. The company confirmed this during its latest earnings call, citing rising tariffs as a significant factor in the decision.
This urgent development comes as Carter’s faces increasing costs associated with importing products. Executives disclosed that these tariffs have already cost the company millions this year, compelling them to reevaluate their business strategy. By 2026, around 100 stores are expected to shut their doors, with no new locations planned.
In addition to store closures, Carter’s will also eliminate approximately 300 office-based jobs, representing about 15 percent of its workforce. This drastic measure aims to save the company around $35 million annually as they navigate this challenging economic landscape.
“We must rethink our business model to adapt to the current market conditions,” officials stated during the call.
The closures will primarily occur as leases expire, giving the company time to assess performance and adjust its approach in a retail environment increasingly dominated by online shopping. Currently, New Jersey is home to 32 Carter’s and Carter’s Outlet locations, including popular spots in Atlantic City, Clifton, and Freehold Raceway Mall.
As of now, specific store locations slated for closure in New Jersey have not been disclosed. However, customers may want to stock up on items from the iconic OshKosh B’gosh brand while they still can, as these local stores will soon be fewer in number.
This latest development is part of a broader trend in the retail industry, where traditional brick-and-mortar stores are struggling to compete with online sales. As the market evolves, Carter’s aims to adapt and survive amidst rising operational costs.
Stay tuned for further updates as Carter’s continues to navigate these significant changes. For those invested in the brand, this news could have lasting implications for shopping choices and job security in the region.
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